by Snappy Sentences on January 29, 2012
Happy 2012! This year is already shaping up to be another exciting one for me, with lots of great projects planned including another trip to the US in May to go to Confab. To kickstart everything I’m thrilled to announce I’ll be speaking at the next Business Balloon day which will be on 14 February [...]
by Snappy Sentences on October 30, 2011
Last week I went to Melbourne for the Problogger Training Day to lead the panel on Editorial Strategy with Sonia Simone from Copyblogger and Lucy Feagins from The Design Files. Each of us had quite different experiences with editorial strategy and how it could be applied to both personal and business blogs. What’s editorial [...]
by Snappy Sentences on August 24, 2011
A few weeks ago I presented at Interactive Minds on the topic ‘Optimising your web content to perform’. While I think some people were expecting me to talk about SEO, I instead focused on what you can do to optimise your content to convert visitors to customers. I talked about some of the techniques you [...]
by Snappy Sentences on December 2, 2010
This week I went to a pantry tour at Black Pearl Epicure. It was for Brisbane Food Bloggers, and although I don’t have a food blog I figured I really do love food and was very keen to learn more about it. The demonstration was hosted by Black Pearl’s founder Babak Hadi, and was simply [...]
by Snappy Sentences on October 7, 2010
If you are in Brisbane, I’ll be speaking at the next International Association of Business Communicators Queensland (IABC QLD) event on 20 October 2010 at the Melbourne Hotel in West End. Here’s the blurb from their site: Web content strategy: Regaining control of your web assets as a communicator Do you see web content as a [...]