From the category archives:

Metrics

Interactive Minds, a great new networking group in Brisbane

by Snappy Sentences on September 24, 2008

I was lucky enough to go to the first networking event for Interactive Minds today. The topic was ‘Measuring online success – Beyond the click’ and had guest speakers from the REA Group and Omniture. It was a great event, good to see something like this starting up in Brisbane. October’s event will focus on ‘What [...]

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Hooked on metrics

by Snappy Sentences on September 14, 2008

For anyone who has a website, it’s vitally important that you have some way of collecting information on how visitors discover and use your site. I’ve had exposure to a wide range of tools at different companies that I’ve worked for – some very simple, some unnecessarily complex. Now that I have my own site [...]

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Time to spring clean your content

by Snappy Sentences on September 7, 2008

Spring has sprung in Australia. The days are beautiful – blue skies, no wind, warm temperatures. Gardens are bursting with colour and the birds are singing. Oh, it’s hard to sit in front of a computer at the moment! Spring prompts us to open our houses up, freshen up decor, clean away the dust. It’s [...]

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How to approach a content migration

by Snappy Sentences on August 18, 2008

The past couple of big projects that I’ve worked on have been content migrations – migrating an existing site to a new content management system (CMS). If you’ve ever tackled one before, you’d know that there are lots of things to consider in order to make the migration a success. So here’s the biggest tip [...]

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