Comments on: Persuasion is not a dirty word http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/ Snappy Sentences | Brisbane copywriter | Web copywriter | Web content | Content strategy | Writing for the web training | Brisbane freelance copywriter Thu, 03 Nov 2011 01:51:58 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Lisa Ma | Networx Brisbane http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7344 Lisa Ma | Networx Brisbane Fri, 02 Jul 2010 04:19:28 +0000 http://www.snappysentences.com/?p=555#comment-7344 Hi Sally, looking forward to seeing you at our Networx Brisbane event - The Art of Persuasion - Communicate & Influence! Thanks for giving away a copy of Cialdini’s book ‘Influence – the Psychology of Persuasion’ For everyone interested in attending, the event details are here: http://networxevents.com.au/brisbane/events-tickets-networking/view/57 .-= Lisa Ma | Networx Brisbane´s last blog ..<a href="http://networxevents.com.au/brisbane/blog/25085" rel="nofollow">Did you know its more expensive to win a new customer than retain an existing customer</a> =-. Hi Sally, looking forward to seeing you at our Networx Brisbane event – The Art of Persuasion – Communicate & Influence! Thanks for giving away a copy of Cialdini’s book ‘Influence – the Psychology of Persuasion’

For everyone interested in attending, the event details are here:
http://networxevents.com.au/brisbane/events-tickets-networking/view/57
.-= Lisa Ma | Networx Brisbane´s last blog ..Did you know its more expensive to win a new customer than retain an existing customer =-.

]]> By: Snappy Sentences http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7220 Snappy Sentences Fri, 11 Jun 2010 04:01:58 +0000 http://www.snappysentences.com/?p=555#comment-7220 Hi Ralph - thanks for your comment and book recommendation. I'll add it to the list. I've actually just got the one Darryl recommended - seems really good too. Cheers Hi Ralph – thanks for your comment and book recommendation. I’ll add it to the list. I’ve actually just got the one Darryl recommended – seems really good too.
Cheers

]]> By: Ralph http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7215 Ralph Thu, 10 Jun 2010 12:53:46 +0000 http://www.snappysentences.com/?p=555#comment-7215 One of my favorite topics! I love the art of persuading and influencing. I knew I fell in love with it after a speech class during my freshman year. We were to give a persuasive speech and the class answered a survey to see if the speaker persuaded them to change their viewpoint. When my professor told me that I changed more minds than any other student, I knew I had something. Good influence book; "Influencer: The Power to Change Anything" One of my favorite topics! I love the art of persuading and influencing. I knew I fell in love with it after a speech class during my freshman year. We were to give a persuasive speech and the class answered a survey to see if the speaker persuaded them to change their viewpoint. When my professor told me that I changed more minds than any other student, I knew I had something.

Good influence book; “Influencer: The Power to Change Anything”

]]> By: Sam Sitaram http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7210 Sam Sitaram Wed, 09 Jun 2010 10:51:33 +0000 http://www.snappysentences.com/?p=555#comment-7210 Choice. Did not know that existed. Choices between the fire and the frying pan aren't really Choices. Anyways, back to work now. Ciao! Choice. Did not know that existed. Choices between the fire and the frying pan aren’t really Choices. Anyways, back to work now. Ciao!

]]> By: Snappy Sentences http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7209 Snappy Sentences Wed, 09 Jun 2010 10:44:21 +0000 http://www.snappysentences.com/?p=555#comment-7209 Persuasion is not just about marketing. We use it every day to make decisions about what we do. Basic decisions. Hard decisions. Choice. Enjoy Paco's book. It's quite interesting. Cheers Persuasion is not just about marketing. We use it every day to make decisions about what we do. Basic decisions. Hard decisions. Choice.

Enjoy Paco’s book. It’s quite interesting.

Cheers

]]> By: Sam Sitaram http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7208 Sam Sitaram Wed, 09 Jun 2010 10:30:48 +0000 http://www.snappysentences.com/?p=555#comment-7208 I think both come from the same root - the act of forcing an action which maybe contrary to the belief of the subject at any point of time. Can someone be coerced into doing the right thing? Does it then become persuasion with an extra punch of salt? Supermarkets are ridiculous - I just moved to India from the US about a year ago, and in the past year I have seen the effect of free market come into full force - iron out deficiencies, steep up optimization and make the end user an idiot and society will follow. I haven't read Paco Underhill's book. I will check it out. I think both come from the same root – the act of forcing an action which maybe contrary to the belief of the subject at any point of time. Can someone be coerced into doing the right thing? Does it then become persuasion with an extra punch of salt?

Supermarkets are ridiculous – I just moved to India from the US about a year ago, and in the past year I have seen the effect of free market come into full force – iron out deficiencies, steep up optimization and make the end user an idiot and society will follow.

I haven’t read Paco Underhill’s book. I will check it out.

]]> By: Snappy Sentences http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7207 Snappy Sentences Wed, 09 Jun 2010 10:22:52 +0000 http://www.snappysentences.com/?p=555#comment-7207 Yes, a lot of people get put off by a sales pitch. But being persuaded isn't to be made to do something against your will. That's coercion. Have you read <a href="http://www.pacounderhill.com/" rel="nofollow">Paco Underhill's Why we buy</a>? It takes a close look at how supermarkets display items to influence your purchasing decisions. Yes, a lot of people get put off by a sales pitch. But being persuaded isn’t to be made to do something against your will. That’s coercion.

Have you read Paco Underhill’s Why we buy? It takes a close look at how supermarkets display items to influence your purchasing decisions.

]]> By: Sam Sitaram http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7206 Sam Sitaram Wed, 09 Jun 2010 09:38:11 +0000 http://www.snappysentences.com/?p=555#comment-7206 The word persuasion is, more often than not, taken in with a negative connotation. To be persuaded to do something, means to do something against ones will and that in turn becomes negative. Further, people don't like to be persuaded because nobody wants to feel sold. Persuasion at supermarkets and other large stores is subtle - if you were to find the same product at 40o different locations at eyesight within the supermarket, you would feel irritated because subconsciously you are being persuaded. The word persuasion is, more often than not, taken in with a negative connotation. To be persuaded to do something, means to do something against ones will and that in turn becomes negative. Further, people don’t like to be persuaded because nobody wants to feel sold. Persuasion at supermarkets and other large stores is subtle – if you were to find the same product at 40o different locations at eyesight within the supermarket, you would feel irritated because subconsciously you are being persuaded.

]]> By: Snappy Sentences http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7107 Snappy Sentences Wed, 26 May 2010 12:02:55 +0000 http://www.snappysentences.com/?p=555#comment-7107 I've just bookmarked his site - thanks for the tip. I've been re-reading Cialdini's <a href="http://www.influenceatwork.com/INFLUENCEATWORK-CialdiniBooks.html" rel="nofollow">'Influence - the Psychology of Persuasion'</a>. Love it. Such a good framework for any type of communication. I’ve just bookmarked his site – thanks for the tip. I’ve been re-reading Cialdini’s ‘Influence – the Psychology of Persuasion’. Love it. Such a good framework for any type of communication.

]]> By: ireckon http://www.snappysentences.com/events/persuasion-is-not-a-dirty-word/comment-page-1/#comment-7106 ireckon Wed, 26 May 2010 11:55:17 +0000 http://www.snappysentences.com/?p=555#comment-7106 Hey Sally Persuasion is part of everything. Anyone who suggest otherwise is lying. From getting your kids to go to bed to encouraging someone to use your product over someone elses is entirely about persuasion. The choice is between ethical or non-ethical persuasion. BJ Fogg wrote what I still consider one of the best books on Persuasive technology (The science of captology) and the issues it entails. I had planned to go to Copenhagen for this years conference on it, but might not be able to. If you haven't seen the book while getting old now it is a persuasive read ;) Hey Sally

Persuasion is part of everything. Anyone who suggest otherwise is lying. From getting your kids to go to bed to encouraging someone to use your product over someone elses is entirely about persuasion.

The choice is between ethical or non-ethical persuasion.

BJ Fogg wrote what I still consider one of the best books on Persuasive technology (The science of captology) and the issues it entails. I had planned to go to Copenhagen for this years conference on it, but might not be able to.

If you haven’t seen the book while getting old now it is a persuasive read ;)

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